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OUR FAVORITE FILM MARKETING IN 2025

We’re back at it! Team Smarthouse is always inspired by the imaginative marketing behind films of every size, from big studio releases to indie favorites.

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Advertising, Indie FilmRyan DavisJanuary 22, 2026marketing, films, film marketing
10 Film Recs to Give You the Tropical Vacay You Need Right Now
Ryan DavisJanuary 14, 2026
Behind-the-Scenes with Purpose: Documenting Your Process While Filming

In the age of perpetual content, behind-the-scenes footage isn’t just a bonus, it connects your audience to your process, your team to your mission, and your present to your future.

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Amie SimonNovember 26, 2025
Why Press Still Matters in a Social-First World

Balanced perspective on how traditional press (reviews, features, interviews) complements fast-moving social media buzz for indie films.

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Keya ShiraliNovember 13, 2025
The Art of the Screening Q&A

Best practices for making post-screening conversations engaging, memorable, and shareable on social media.

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Keya ShiraliOctober 24, 2025
Maximizing Publicity After Festival Acceptance

Tactics for press kits, social proof, and media outreach.

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Keya ShiraliOctober 1, 2025
10 of Our Favorite Films About Free Speech
Ryan DavisSeptember 29, 2025
Why Audience Reviews Matter for Indie Films

For independent filmmakers, audience reviews aren’t just flattering, they can be vital to a film’s survival. Reviews are the social proof that tells potential viewers, “This is worth your time.”

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Amie SimonAugust 14, 2025
CASCADIA International Women’s Film Festival 2025 announces lineup
Ryan DavisMarch 20, 2025
JOIN US FOR THE 18th EDITION OF NFFTY APRIL 3-6
PublicityAmie SimonMarch 4, 2025film festivals, short film, NFFTY
Tribeca doc "Soldiers of Song" comes to theaters + streaming
Ryan DavisFebruary 19, 2025
Emergence Films Announces the Launch of the Emerging Filmmakers Program

This groundbreaking initiative is set to support early-career, female-identifying filmmakers by providing essential funding, mentorship, paid apprenticeships, and bespoke marketing and distribution strategies for their original film projects.

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Ryan DavisFebruary 3, 2025
Our Favorite Film Marketing in 2024

It’s that time again! Team Smarthouse has put together a list of innovative film marketing we saw in 2024.

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AdvertisingKeya ShiraliJanuary 20, 2025marketing, films, film marketing
10 OF OUR FAVORITE HOLIDAY (AND "HOLIDAY") FILMS
Amie SimonDecember 11, 2024
Under-the-Radar Horror Gems
Ryan DavisSeptember 12, 2024
7 Ways to Distribute your Short Film
Ryan DavisJuly 2, 2024
Our Favorite Film Marketing in 2023

It’s that time again! Team Smarthouse loves seeing all the innovative marketing that goes into films – both big blockbusters, and small indie features.

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AdvertisingAmie SimonMarch 27, 2024marketing, film marketing, publicity
CASCADIA International Women’s Film Festival Celebrates Exceptional Films by Women Directors

The CASCADIA International Women’s Film Festival is thrilled to announce its seventh annual event, celebrating exceptional films directed by women from around the world. The festival will take place in Bellingham, WA, from April 25-28, 2024, with an online festival following from May 2-11, 2024.

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Ryan DavisMarch 25, 2024
Upper Left Comedy Festival Brings the Funny to Seattle this April
Ryan DavisMarch 12, 2024
399: QUEEN OF THE TETONS Roars into Big Sky Doc Fest for its World Premiere

Captivating documentary 399: Queen of the Tetons makes its World Premiere as the Opening Night selection at Big Sky Documentary Film Festival! The film has also been selected as a Finalist in the Big Sky Award Competition. 

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Ryan DavisJanuary 24, 2024
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